The Hollywood Approach

Roy Kishony and Michael Baym walk us through the MEGA project, which delivers a powerful, visually impactful message: bacteria spread and develop resistance… fast

October 2016

It’s easy to see that education is a vital component of antimicrobial stewardship. The better professionals, patients and the public understand how resistance evolves and how their own behaviors can contribute, the more likely they are to bring about change. But what’s the best way to educate? Researchers from the Kishony laboratory at Harvard Medical School and the Technion – Israel Institute of Technology think it’s through visual aids – and they’ve undertaken a big project to help.

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